Vida Luxe Co | Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from VidaLuxeCo.com (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse the Site, we also collect information about the pages or products you view, what websites or search terms referred you to the Site, and how you interact with our content. This is referred to as Device Information.

We collect Device Information using the following technologies:

  • Cookies: Data files placed on your device or computer that may include an anonymous unique identifier. You can learn more about cookies and how to disable them at allaboutcookies.org.

  • Log files: These track actions on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

  • Web beacons, tags, and pixels: Electronic files that record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect information such as your name, billing and shipping address, payment details (including credit card numbers), email address, and phone number. We refer to this as Order Information.

When we use the term Personal Information in this policy, it includes both Device Information and Order Information.

HOW WE USE YOUR PERSONAL INFORMATION

We use the information we collect to:

  • Fulfill orders placed through the Site (including processing payments, arranging shipping, and sending invoices or confirmations).

  • Communicate with you about your order or account.

  • Screen for potential risk or fraud.

  • Provide you with information, promotions, or updates related to Vida Luxe Co that align with your interests and preferences.

  • Improve and optimize our Site and your shopping experience (for example, by analyzing browsing behavior or marketing campaign performance).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with trusted third parties to help us provide our services. For example:

  • We use Shopify (or our e-commerce platform provider) to power our store.

  • We use Google Analytics to understand how customers interact with our Site. You can read Google’s privacy policy here or opt out here.

We may also share your Personal Information when required to comply with applicable laws, regulations, or lawful requests such as subpoenas, search warrants, or other government demands.

BEHAVIORAL ADVERTISING

We use your information to deliver targeted advertisements and marketing communications we believe may interest you. To learn more about how targeted advertising works, visit the Network Advertising Initiative’s educational page.

You can opt out of targeted advertising at:

Or opt out entirely through the Digital Advertising Alliance’s portal.

DO NOT TRACK

Please note that we do not change our Site’s data collection and usage practices when we receive a “Do Not Track” signal from your browser.

YOUR RIGHTS

If you are a European resident, you have the right to access, correct, update, or delete your personal information. If you wish to exercise this right, please contact us using the details below.

We process your information to fulfill contracts (for example, when you make a purchase) or to pursue legitimate business interests such as marketing and analytics. Please note that your information may be transferred outside of Europe, including to Canada and the United States.